Sr PM Benelux Opthalmo

Senior Product Manager Opthalmo Benelux The mission of the senior product manager in the pharmaceutical industry sector is to develop and implement the marketing strategy, tactics and marketing plans in order to develop the sales and profitability of its product(s) while ensuring compliance with regulations.

Job content

1.    Elaborate BeNeLux marketing strategies

  • - Develops communication strategies 
  • - Develops plans for the launch of new products
  • - Leads the product project groups
  • - Coordinates with Group contacts

2.    Implement marketing actions 

  • - Implementation and follow-up of marketing actions related to a range of products in liaison with the other marketing actors of the laboratory: communication, promotional campaigns, congress, press etc.
  • - Ensures the coordination and follow-up of the actions set up with the field. 
  • - Ensures the marketing coordination of promotional tools with the head office.

3.    Develop and conduct training courses

  • - Help in the elaboration of the training modules in relation with the Training Manager.
  • - Leads the training of the modules of its ranges
  • - Leads continuing education on its ranges during sales seminars.

4.    Manage ranges (budgets and results)

  • - Manages the budget: initial budget, follow-up
  • - Develops forecasts and rolling forecasts
  • - Implementation of performance indicators
  • - Monitoring of results by region, at BeNeLux level

5.    Provide a link with the KOL 

  • - Manages KOLs and their product support activities
  • - Leads and develops advisory boards
  • - Represents the company at conventions


Cooperates with:

  • - The sales/marketing department 
  • - Administration of the medical visits 
  • - Partners/providers 
  • - The R&D manager
  • - The Regulatory Officer
  • - Administrative and financial management
  • - Marketing Assistant
  • - Networks
  • - KOL 
  • - Creative / Advertising Agency



  • - Double Marketing competence
  • - Minimum of 5 years experience and higher education in science
  • - Successful experience in a similar position
  • - French - Dutch mandatory 
  • - English would be a plus
  • - Knowledge of the BeNeLux Regulation

Nice to have:

  • - Knowledge of competing products
  • - Project Management 


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